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Nite Ize Introduces All-Purpose Utility Straps

Flexible Straps Offer Quick, Secure Setup

BOULDER, Colo. – Jan. 26, 2022Nite Ize®, a leading manufacturer of innovative solution-based products, today launched the GearPro™ Utility Straps. Available at retail in early spring, these utility straps feature stretchy, UV-resistant rubber with a strong aluminum buckle for securing, bundling and organizing gear in a cinch.


“When we looked at our tie down product assortment as a whole, we saw a need for a mid-sized, all-purpose utility strap,” said Rick Case, Nite Ize founder and CEO. “The GearPro design rounds out and complements our load management category, providing the versatile value, simple setup and premium materials our customers expect from us.”


GearPro Utility Straps: Featuring a flexible, UV-resistant rubber strap and durable aluminum buckle, GearPro straps allow for swift and secure bundling of gear. With a working load limit of 70 to 80 pounds depending on length/width, these straps can take on a variety of items whether bundling skis, securing items on a roof rack or strapping down lumber on the drive home. Included on the straps is a ‘Strap Cap’, which snaps and secures the strap’s end for a tidy finish. Available in Black and Bright Orange in three sizes: 12 inches long by 0.92 inches wide, 18 inches long by 0.92 inches wide and 24 inches long by 1.06 inches wide. MSRP $5.99 – $9.99

For more information, watch this short product video.


To learn more about this Nite Ize product, visit

GearPro Utility StrapGearPro Utility Strap
GearPro Utility Strap - 12"

GearPro Utility Strap securing multiple pieces of PVC piping to the roof rack of a work truck.GearPro Utility Strap securing multiple pieces of PVC piping to the roof rack of a work truck.
GearPro Utility Strap 24" securing PVC pipes to a roof rack

About Nite Ize

Founded in 1989 and headquartered in Boulder, Colorado, Nite Ize designs, manufactures and globally distributes innovative, inventor-driven products that creatively solve everyday challenges. Nite Ize offers more than 500 products across various channels including: Waterproof Protection, Mobile, Tie-Downs + Bungees, Key Accessories, Illumination, Bike + Fitness and Pet. Led by original founder Rick Case, Nite Ize team members are passionate about their products, customers, partners and the environment. For more information, visit