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Nite Ize Creates ‘Wild’ LED Ball for High-Energy Dogs

Unpredictable Bounce Pattern Leaves Them Dog-Tired

BOULDER, Colo. – January 10, 2023 – Nite Ize®, a leading manufacturer of innovative solution-based products, today launched the GlowStreak® Wild™ LED Ball for fetch-loving dogs. Available at retail in early spring, the ball features a color-changing LED and a wild, unpredictable bounce for ultra-engaging play.

“We designed GlowStreak Wild with fetch-obsessed, high-energy dogs in mind,” said Rick Case, Nite Ize founder and CEO. “With its erratic bounce and easy-to-spot glow, it’s sure to be hit with the dogs—and their dedicated owners.”

The GlowStreak Wild LED Ball is a rugged rubber ball with deep ridges. These easy-to-grip ridges create an unpredictable bounce pattern, providing high engagement for medium to large dogs. The ball has a protected inner core containing a motion-activated module with color-changing Disc-O LEDs for after-dark play. GlowStreak Wild is waterproof, bite-friendly and floats, allowing dogs to play fetch in nearly any environment. This ball includes two easily replaceable CR2032 batteries for 35 hours of run time, with auto shut-off after 10 minutes of inactivity. MSRP $19.99

For more information, watch this short product video.


GlowStreak Wild LED BallGlowStreak Wild LED Ball
GlowStreak Wild LED Ball

About Nite Ize

Founded in 1989 and headquartered in Boulder, Colorado, Nite Ize designs, manufactures and globally distributes innovative, inventor-driven products that creatively solve everyday challenges. Nite Ize offers more than 500 products across various channels including: Waterproof Protection, Mobile, Tie-Downs + Bungees, Key Accessories, Illumination, Bike + Fitness and Pet. Led by original founder Rick Case, Nite Ize team members are passionate about their products, customers, partners and the environment. For more information, visit